My name is Nathan Mummert.

I've had several close family members walk through the painful journey of finding hospice care for a loved one.

I watched my family struggle with guilt, confusion, and the overwhelming fear of making the wrong decision at the worst possible moment.

That experience made me deeply passionate about helping quality hospice providers connect with the families who need them most.

But first and foremost, I'm an advocate for hospice providers across the country.

Imagine for a moment… two lines of families standing outside your door.

One line is made up of families you won't be able to help.

Their loved one isn't yet at the point of needing hospice. They're still navigating curative treatment.

They're not emotionally ready to have the conversation. Or they've already chosen another provider.

The other line is full of families who are ready right now.

Their loved one has a terminal diagnosis. The family has accepted that comfort and dignity matter more than continued intervention.

They have the means. They just need to trust the right hospice.

You are going to make a profound difference in the lives of the families in line two — and in the final days of their loved ones.

Wouldn't your days be more meaningful if you spent them with families you can actually serve — people who are ready to move forward and whose loved ones will find peace and dignity in your care?

That's the power of a tailored marketing strategy that reaches families at exactly the right moment in their journey.

Their intake coordinators are spending hours on inquiries that go nowhere — families who aren't quite ready, situations that don't yet qualify, or calls that came in too late to help.

Meanwhile, the families who are ready right now — whose loved ones qualify today — are ending up with a competitor simply because that provider showed up first.

My guess is you can relate to that.

If there were a way to bring more qualified, ready families to your intake team — wouldn't that be worth a conversation?

How you advertise — the words you use, the emotions you speak to — directly determines which families find you and whether they trust you enough to make the call.

Families searching for hospice are in one of the most devastating, disorienting moments of their lives.

They're terrified of making the wrong choice.

They need to feel understood before they'll ever pick up the phone.

Showing them you understand what they're going through — before they ever speak to your team — is what separates the families who call from the ones who disappear.

But here's what most hospice providers forget: the message in your ad is only 45% of the equation.

The other 55% is what happens after someone shows interest.

Here's what a typical marketing campaign looks like for most hospice providers:

A family searches "hospice care near me." They see your ad, click it, land on your general website, get overwhelmed by certifications, service lists, and clinical language — and leave.

No call made. No intake started. Gone.

This is where nearly every potential family is lost — and most providers never even know it happened.

The journey we create is completely different.

When a family clicks our emotionally targeted ad, they land on a focused page — not your full website.

One message. One purpose.

Written specifically in the language of what that family is feeling at that exact moment — fear, love, exhaustion, and the desperate need to do right by their loved one.

They reach out. But that's not where it ends.

They immediately receive a personal response from your team — a real human voice at the moment they're most ready to act. That contact builds the trust that moves a family from inquiry to admission.

I've learned what families need to hear — and feel — in order to take that step. I've done it by writing, running, and testing campaigns for over 42 different senior care and hospice providers across the country over the last several years.

The smallest changes in ad messaging, landing page language, or follow-up timing can completely change the quality of families who respond.

That's the clinical marketing background I bring to every provider I work with.

Look — if your census is already where you want it and your referral pipeline is overflowing, you probably don't need me. I genuinely mean that.

But if you have capacity to serve more families, or if your intake team is spending too much time on inquiries that never convert — let me show you what's possible.

Our hospice providers typically see 15–20 qualified family inquiries, 7–10 intake conversations, and 6-8 patients starting each month, adding $20k-$40k in meaningful census growth generated directly from our campaigns — on top of their existing referral volume.

We work with both large regional hospice groups and smaller independent providers. The ones who stay with us rarely leave.

I got into this work because I've lived the family side of this experience. I know what it feels like to search for answers when someone you love is running out of time.

Your hospice can bring peace, dignity, and comfort to families in their darkest moments — I'd love to help more of them find you.

If you're not interested — no worries at all.

But if a 15-minute conversation seems worth it, answer a few questions on the form above and grab a time to chat.

To Your Continued Success,

My name is Nathan Mummert.

I've had several close family members walk through the painful journey of finding hospice care for a loved one.

I watched my family struggle with guilt, confusion, and the overwhelming fear of making the wrong decision at the worst possible moment.

That experience made me deeply passionate about helping quality hospice providers connect with the families who need them most.

But first and foremost, I'm an advocate for hospice providers across the country.

Imagine for a moment… two lines of families standing outside your door.

One line is made up of families you won't be able to help.

Their loved one isn't yet at the point of needing hospice. They're still navigating curative treatment.

They're not emotionally ready to have the conversation. Or they've already chosen another provider.

The other line is full of families who are ready right now.

Their loved one has a terminal diagnosis. The family has accepted that comfort and dignity matter more than continued intervention.

They have the means. They just need to trust the right hospice.

You are going to make a profound difference in the lives of the families in line two — and in the final days of their loved ones.

That's the power of a tailored marketing strategy that reaches families at exactly the right moment in their journey.

Their intake coordinators are spending hours on inquiries that go nowhere — families who aren't quite ready, situations that don't yet qualify, or calls that came in too late to help.

Meanwhile, the families who are ready right now — whose loved ones qualify today — are ending up with a competitor simply because that provider showed up first.

My guess is you can relate to that.

If there were a way to bring more qualified, ready families to your intake team — wouldn't that be worth a conversation?

How you advertise — the words you use, the emotions you speak to — directly determines which families find you and whether they trust you enough to make the call.

Families searching for hospice are in one of the most devastating, disorienting moments of their lives.

They're carrying guilt.

They're terrified of making the wrong choice.

Showing them you understand what they're going through — before they ever speak to your team — is what separates the families who call from the ones who disappear.

But here's what most hospice providers forget: the message in your ad is only 45% of the equation.

The other 55% is what happens after someone shows interest.

Here's what a typical marketing campaign looks like for most hospice providers:

A family searches "hospice care near me." They see your ad, click it, land on your general website, get overwhelmed by certifications, service lists, and clinical language — and leave.

No call made. No intake started. Gone.

This is where nearly every potential family is lost — and most providers never even know it happened.

The journey we create is completely different.

When a family clicks our emotionally targeted ad, they land on a focused page — not your full website.

One message. One purpose.

Written specifically in the language of what that family is feeling at that exact moment — fear, love, exhaustion, and the desperate need to do right by their loved one.

They reach out. But that's not where it ends.

They immediately receive a personal response from your team — a real human voice at the moment they're most ready to act. That contact builds the trust that moves a family from inquiry to admission.

I've learned what families need to hear — and feel — in order to take that step. I've done it by writing, running, and testing campaigns for over 42 different senior care and hospice providers across the country over the last several years.

The smallest changes in ad messaging, landing page language, or follow-up timing can completely change the quality of families who respond.

That's the clinical marketing background I bring to every provider I work with.

Look — if your census is already where you want it and your referral pipeline is overflowing, you probably don't need me. I genuinely mean that.

But if you have capacity to serve more families, or if your intake team is spending too much time on inquiries that never convert — let me show you what's possible.

Our hospice providers typically see 15–20 qualified family inquiries, 7–10 intake conversations, and 6-8 patients starting each month, adding $20k-$40k in meaningful census growth generated directly from our campaigns — on top of their existing referral volume.

We work with both large regional hospice groups and smaller independent providers. The ones who stay with us rarely leave.

I got into this work because I've lived the family side of this experience. I know what it feels like to search for answers when someone you love is running out of time.

Your hospice can bring peace, dignity, and comfort to families in their darkest moments — I'd love to help more of them find you.

If you're not interested — no worries at all.

But if a 15-minute conversation seems worth it, answer a few questions on the form above and grab a time to chat.

To Your Continued Success,